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Est. 2018 · Lagos, Nigeria

Travel that means something.

We started as three friends booking weekend trips for our colleagues. Eight years later we've designed journeys for 5,000+ travellers across Africa, the Middle East, and Europe.

Our Story

From a side hustle in Yaba to 30+ destinations.

It started with a single WhatsApp group in 2018. Tolu, Chiamaka, and Yusuf — three friends with a shared frustration about how badly the Nigerian travel market served real travellers — decided to do something about it.

The first trip was a 5-night Cape Town package for nine colleagues. It nearly bankrupted them. But the photos came back, the stories came back, and within a year there was a waitlist.

Today Sunrise Tours operates from a Victoria Island office with a 14-person team, partnerships in 30+ destinations, and a fiercely loyal community of clients who travel with us again and again. We're IATA-bonded, NTDC-licensed, and proud of the trust we've earned.

What hasn't changed: every single itinerary is designed by a human who has been there. Not a chatbot. Not a script. A person who knows where the best coffee in Marrakech is and which Cape Town hotel has the better breakfast.

What We Believe

Four things we hold non-negotiable.

Authenticity over Spectacle

We design trips around the real local rhythm — markets, kitchens, families — not just postcard moments.

Promises We Keep

If we said it's a 4-star hotel, it is a 4-star hotel. If your flight changes at 2am, your trip designer knows by 2:05am.

Inclusion First

Halal-friendly tours, accessible itineraries, multi-generation trips — we design with everyone in mind.

Built for Business Too

Corporate retreats with proper invoicing, MICE setups, executive travel — all under one roof.

The People

Meet your trip designers.

14 people across Lagos, Abuja, and Nairobi. Every itinerary you book is touched by at least one of these humans.

TA

Tolu Adeyemi

Founder & Lead Trip Designer

CO

Chiamaka Okwu

Operations Manager

YL

Yusuf Lawal

Africa Desk Lead

IN

Ifeoma Ndubuisi

Client Experience

Milestones

The road so far.

  1. 2018

    Founded in a Yaba co-working space

    First trip: Cape Town for 9 colleagues. Lost money. Made friends.

  2. 2020

    IATA accreditation

    Became one of the youngest Nigerian agencies to earn IATA bonding.

  3. 2022

    Expanded to East Africa

    Opened Nairobi desk. Added Kenya, Tanzania, Uganda safari programs.

  4. 2024

    5,000 travellers milestone

    Crossed 5,000 clients served. 87% repeat or referred.

  5. 2026

    Today

    30+ destinations. 14 staff across 3 cities. Still designing trips one human at a time.

Let's design your next trip.

Tell us where you're dreaming of going. We'll handle the rest.

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